When writing, get to the point

In school you learn about proper writing. ¬†That has some value. But I’ve found the most important use of writing in the modern business context is to get through the barrage of information and clearly articulate a point. Proper writing is important, but getting your information opened, understood, and responded to involves far more than simply writing with technical proficiency. This post from one of my favorite entrepreneur/VC’s, Mark Suster, is something we can all learn from.